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Buyers shift focus to profitability and scalability in accounting firm valuations

The accounting firm M&A market has moved beyond traditional revenue-based valuation models, with buyers now placing greater emphasis on sustainable, transferable earnings, recurring revenue, and a firm's ability to grow independently of its owner. Firms that combine compliance services with higher-value advisory offerings, such as tax planning, outsourced CFO services, and business consulting, are generally viewed as more attractive because they generate stronger client relationships, more predictable cash flow, and greater opportunities for long-term growth. David A. Perez, tax strategist and chief executive of Tax Maverick AI, argues that owners seeking premium valuations should reduce dependence on the founder by developing management teams, transferring client relationships, standardizing pricing, documenting operating processes, and tracking key performance metrics well before a sale. The most valuable firms are those that can demonstrate durable client retention, scalable operations, and sustainable profitability, giving owners greater flexibility to pursue either an external sale or an internal succession plan.

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