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A new Accenture report warns that CFOs are increasingly confronting rapidly rising AI costs as organizations scale their use of generative AI, with token consumption emerging as a major and often poorly understood expense. Accenture's Chief AI and Data Officer, Lan Guan, said many finance leaders lack visibility into what is driving token usage across their organizations, leaving them with unexpectedly large cloud computing bills even when AI initiatives are delivering business benefits. The report notes that Goldman Sachs expects global AI-related spending to exceed $800bn in 2026, while only 23% of executives surveyed by Accenture reported widespread, sustained business value from AI deployments. Accenture recommends that companies treat "tokenomics" as a core financial discipline by improving visibility into AI usage, optimizing workloads across different AI models, and embedding cost management into everyday operations. The firm argues that finance, technology, and cybersecurity teams must work together to monitor AI consumption and prevent efficiency gains from leading to uncontrolled increases in usage and spending.
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