Fender faces industry backlash over bid to protect Stratocaster body design |
Fender is facing resistance from guitar makers, retailers and musicians after launching a European legal campaign to establish copyright protection over the iconic Stratocaster body shape. Following a German default judgment in December 2025 that recognised the design as a protected work, Fender sent cease-and-desist letters to around 60 companies, including Yamaha, PRS Guitars, Schecter, LsL Instruments, and retailer Thomann, prompting criticism that it was targeting an industry that has produced Strat-style guitars for decades. Chief executive Edward “Bud” Cole has acknowledged that the legal process “got ahead” of the company and said Fender is now focused on large manufacturers rather than boutique builders, while maintaining its underlying intellectual-property claim. Fender says it is working with 32 builders and has reached agreements with 18 to change their designs, but its claim remains contested, with Thomann challenging Fender in Germany and questions remaining over the Stratocaster’s authorship, ownership and Fender’s decades-long tolerance of similar designs.